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Electronic Business Systems
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case studies

Integrated Solutions; changing to Sage Accounts and CRM

“An explicit commitment to customers and quality”

Allied Maxcut Engineering is an international supplier of drilling products, with an explicit commitment to quality. With an expanding network across Europe and an increased product range, they needed a more integrated business solution which offered better visibility and control. After a consultation with EBS, they decided to implement Sage Accounts and CRM. The two integrated solutions allowed management to monitor sales activity and stock levels on a cross-continental basis, with multi-currency and multi-lingual flexibility. Extracting data became easier – even with more users – and the transparency of the sales pipeline and workflow was a tremendous benefit to their internal and external users.  

According to Paul Crawford, the European Operations Manager; “Monitoring opportunity progression and workflow has never been easier, any employee with an internet connection based at home or abroad can access our CRM database given the correct territory rights.”

The seamless integration of the Sage Accounts and CRM also gave better information to staff, with CRM bringing together calls, sales and marketing in one effortless step. With a single click, an account manager could bring up the entire account history, whilst on the phone. Of course, the benefits will not stop there as Paul anticipates future upgrades:

“Allied Maxcut is looking forward to further integration of our systems with the new Advanced CRM version to ensure our customers all benefit from the resulting improved communications and customer service provided by this system.” 

Prices start from £35 a month, for a secure internet solution. To grow your company with CRM, call us on: 0121 384 2513.

 
 
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Electronic Business Systems is a limited company, registered in England and Wales,
registered number 1457911, registered office 852 Tyburn Road, Birmingham,
West Midlands B24 9NT. VAT Registration Number: 346002003